BaYou is a conscious luxury brand that focuses on sustainable fine jewellery, apparel and home goods. It’s known for using recycled gold in collaboration with tech-company Dell, carbon-neutral diamonds, ethical sourcing and supporting artisans to create planet-friendly products. Pieces are handcrafted in LA and the brand partners with vendors for Fairtrade and conscious gem sourcing. BaYou offers a range of jewellery, luxury bridal pieces and a variety of sustainable lifestyle items.